The "Wildest, Richest Rodeo in the West," the Reno Rodeo is a 10-day event. The Reno Rodeo is a PRCA (Professional Rodeo Cowboys Association) sanctioned sporting event. Reno Rodeo is a non-profit organization made up over 400 volunteers. Over 140,000 fans will be in attendance for the fourth richest PRCA tour rodeo. The Reno Rodeo has been nationally televised on CBS Sports, Fox Sports Net, Versus, ESPN, ESPN2 and ESPN Classic.