Every year, leaders in the tourism industry gather in Nevada to talk about tourism strategies and how tourism impacts the Silver State.
If you missed this year's conference, you can check out materials from some of the great presentations given at the conference:
- Duane Knapp: Building a Genuine Brand
- Chuck Underwood: The Generational Imperative for Nevada Tourism
- Chuck Underwood: Generational Marketing - Boomers: Forever Young. GenX: 59-Million Armies of One
- Chuck Underwood: Generational Marketing - Millennials: The New World
- Dr. Peter Tarlow: Why Good Tourism Security Makes "Cents"