A Nevada Commission on Tourism (NCOT) sales team will launch an autumn sales “blitz” Aug. 17 to stimulate travel from Chicago, Denver and Dallas, major markets that offer convenient air service to Nevada, Lt. Gov. Brian K. Krolicki announced today.

It has been called the middle of the middle of nowhere, a victim of uncharitable thinking and a place where you need survival skills. But of all the intriguing labels, the one that elevated the 287-mile stretch of central Nevada highway to fame is “The Loneliest Road in America.”

The Nevada Commission on Tourism (NCOT) will bring a group of travel journalists from Germany on a four-day adventure tour starting Monday to promote Reno, Lake Tahoe and Virginia City in the growing European market, Lt. Gov. Brian K. Krolicki announced today.

The Nevada Commission on Tourism (NCOT) has awarded 111 grants worth more than $662,000 to help rural communities promote attractions that draw visitors and generate revenue for local economies, Lt. Gov. Brian K. Krolicki announced today.

Six Nevada Commission on Tourism (NCOT) staffers will take to the road Monday for a western sales “blitz” during National Travel and Tourism Week to promote special travel deals designed to boost visitor numbers, Lt. Gov. Brian K. Krolicki announced today.

Find out the girlfriend getaway destinations in Nevada.

Discover Reno, Incline Village and South Lake Tahoe.

It was probably destined to happen. The ingredients had been there for a long time. There’s Nevada, with its sparsely traveled highways and huge open spaces, where the imagination can run wild. And right in the middle of the state, a remote super-secret military area, off limits to all except a group of tight-lipped employees.

Leaving the bright lights of Las Vegas, you’ll find a different side of Nevada. The neon and skyscrapers give way to sagebrush and sand. The nightlife is less Celine Dion and more crickets and constellations. But rural Nevada has a beauty all its own.

The oldest place in Las Vegas, where the city actually originated more than a century ago, has become its newest attraction, the Las Vegas Springs Preserve, opening in June.